POWER OF THE VISUAL

February 4th, 2010 by JoeArchitect

I was talking with some friends the other day in a book discussion and mentioned that I could remember the dress my mother wore to my oldest sister’s wedding.  That was about 36 years ago!  Come to think of it, I think I can remember the dress my mother wore in each of my 4 sister’s weddings.   Isn’t that strange.  The power of the visual!  I am a very visual person, which is a great asset in my business and can be a real asset in life.   I think it is why I have an innate sense of what looks good, thus why I have enjoyed some success in a design profession.  It also allows me to visualize and imagine things which motives the creative process and makes my work really fun.  Although, I must admit that fantasy liturature does not bring this ability out in me.  I got totally lost once in one of C.S. Lewis’ science fiction novels, Perelandra.  I could not imagine that world!  

A high sense of the visual can also be a detriment or a burden at times.  I can’t forget anything I see.  This can cause me to be critical in my mind at times or prejudge by what appears to be.  The other day it was a blessing though as I visited the Holocaust Memorial in Washington D.C.   I don’t think I will ever forget the shoes or the hair.  I will certainly pause at times when I put my shoes on again, when I am not rushing to get out the door.   The visual impression in my brain has changed me.  

I had an interesting phone call the other day from a contractor who built one of the houses I designed a couple of years back.  He had saved a Christmas card that I put together 2 years ago because of the image.  It is the night shot you can see on my home page gallery.  I found that intrigueing, that those cards are still floating around out there.  I think the photograph really captures what I try to create in my work, drama that is inviting.  The picture really makes you want to go there and experience it.  That is what a home should be: inviting.  It should speak through the visual, ”Come all you who are weary and heavy laden, and I will give you rest.”

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